Cooper Tires sponsored expedition saves lives in Africa
Cooper Tires has added its considerable weight to a campaign designed to reduce the number of deaths caused by malaria in Africa by supporting the vital "African Rainbow Expedition".
The backbone of the expedition, led by explorer Kingsley Holgate and his family team, was a convoy of Land Rovers fitted with tough Cooper rubber, which finally reached its end destination, the former capital of Mozambique Omuhipiti, on June 4.
The African Rainbow Expedition was part of a massive campaign to distribute more than 250,000 life-saving mosquito nets to pregnant women and children under the age of five.
Holgate praised the resilience of the Cooper product on the rough African terrain, commenting: "The battered Land Rover vehicles fitted with Cooper Tires have done an incredible job. I can't believe we've made it."
Ninety percent of malaria deaths occur in the region targeted by the Cooper Tires supported expedition, south of the Sahara desert.
For more information about Cooper's range of exceptional 4x4 tyres, visit www.coopertire.com.

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